Many nonprofits and small businesses ignore paid search marketing, because it feels too complicated, too overwhelming, and in the case of non-profits, it may seem odd to advertise for donations. But paid search can be highly targeted and very effective. Here’ are 44 resources, courtesy of Kissmetrics to help you get started.
Learn Paid Search Marketing and Become a More Effective Online Marketer with These 44 Resources.
Isaac Shalev
President
Isaac combines technical, product and digital marketing knowledge with a keen sense of how people and organizations relate to technology and change.
Brittany Schwartz
Associate Consultant
Brittany leads the Advancement Services practice area, rebuilding fundraising functions from database and process to people and policy.
Brad Sugar
Associate Consultant
Brad is an experienced nonprofit leader and major and principal gift fundraiser. He holds an MBA from Kellogg and leads the Cryptocurrency Advising practice at Sage70.